Starting a Practice

  • 🎙️Episode #51: The Business of Practice with Mandy Grazter

    Image of Mandy Gratzer with the text Acupuncture Marketing School Podcast: The Business of Practice with Mandy Gratzer

    This week I’m chatting with acupuncturist and practice growth strategist Mandy Grazter, who’s based in sunny Australia. In this episode, we talk about setting your prices and taking the emotion out of that decision, feeling comfortable raising your rates, building a retirement as a small business owner, the cost of acupuncture school in Australia and their unique loan repayment approach, and more. Join us! >>

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  • Acupuncture Marketing Advice from TCM Graduate TV

    How to get more acupuncture patients - Advice from Kenton Sefcik of TCM Graduate TV. www.michellegrasek.com

    Tune for this educational interview with Kenton Sefcik, acupuncturist and founder of TCM Graduate TV on YouTube and The Strength of TCM podcast. Kenton has taught at a number of acupuncture schools and has been published several times in Acupuncture Today. In our chat, we talk about how Kenton rebuilds a successful practice in a new city after relocation, the advice he gives to his acupuncture students who are about to graduate, his suggestions for when your practice is slow and much more!

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  • Student to Acupuncturist Follow-Up Interview: Year Two in Practice

    Wondering what it's like to be in practice? Follow acupuncturist Danielle Talley's journey from student to practitioner in this 3-part, 3-year series! www.michellegrasek.com

    Today I’m excited to interview Danielle Talley, acupuncturist in Plattsburgh, New York. I originally interviewed Danielle as a third-year acupuncture student and have interviewed her each year since then. She’s now in her second year of practice and has a booming practice already. Danielle and I talk about how she built her business to 30-40 patients/week in just two years, raising her rates and tricky money conversations, why she takes Wednesdays off for self care, collaborations with other businesses in her community, and more. Tune in now!

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  • The Co-op Business Model – Guide for Acupuncturists

    Thinking of creating an acupuncture business partnership with a colleague? Consider the Cooperative Business Model. Interview with the co-founder of a Co-op Acupuncture Practice - www.ModernAcu.com

    (Pin this article for later.) Welcome back everyone! Last month we talked about the potential difficulties that can arise in joining an acupuncture business partnership. In other words, a few things to consider before you dive into a partnership agreement with a friend. Today, I thought we’d talk about a very viable, rarely discussed business […]

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  • Acupuncture Student to New Practitioner Follow-Up Interview

    Student to Acupuncturist 1-Year Follow Up Interview - Danielle Dupell of Avenue Acupuncture. www.ModernAcu.com

    Today I’m excited to chat with acupuncturist Danielle Dupell about her first year out in practice. Danielle  graduated in 2015 from Finger Lakes School of Acupuncture in Seneca Falls, NY. I interviewed Danielle when she was a third year acupuncture student, and I’m so excited to follow up with her now that she’s in practice. […]

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  • Acupuncture Marketing Specialist Interview: AcuProsper

    Learn how to market your practice in a way that feels genuine and never uncomfortable, with Katie Altneu, 6-Figure Acupuncturist and founder of the acupuncture marketing school AcuProsper. - www.ModernAcu.com

    Today I’m very excited to interview Katie Altneu, MS, L.Ac, the founder and creator of AcuProsper, a new marketing and practice management resource specifically for acupuncturists. Katie’s been teaching the Practice Management course at the Colorado School of Traditional Chinese Medicine for four years and has a booming acupuncture practice in Denver, Colorado.

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  • Acupuncturist Interview: Advice from the First Year in Practice

    Advice from the first year out in acupuncture practice with Mara Carlini, LAc. What would she do differently? What was totally unexpected? www.ModernAcu.com

    Hello all! Today I’m excited to chat with acupuncturist Mara Carlini about her first five months out in practice. Mara graduated in August 2015 from Finger Lakes School of Acupuncture in Seneca Falls, NY. I’m excited to follow up with her now that she’s in practice. If you’re an acupuncture student, I hope this article helps you get […]

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  • Expert Interview: Marketing for Holistic Practitioners with Andrea Bailey

    Marketing Strategies for Holistic Entrepreneurs, Including Acupuncturists - Interview with Andrew Bailey

    Today I’m very excited to introduce Andrea Bailey, owner of Lightbox Communications, a marketing company that focuses entirely on holistic health care practitioners. Andrea is based in Portland, Oregon, but regularly takes on clients outside of Portland, thanks to Skype and Google Hangout. Three cheers for the internet connecting supportive people around the world! >>

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