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  • 🎙️ Episode #125: Why Your Acupuncture Instagram Isn’t Converting More Patients (And What Actually Works) with Molly Cahill

    If your Instagram is full of helpful content but not bringing in patients, this episode might completely shift how you think about marketing. In today’s conversation, I sit down with Instagram strategist Molly Cahill to unpack what is actually working right now to attract patients—without chasing trends or burning out on content creation. We dive […]

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  • 🎙️ Episode #124: How Acupuncturists Can Communicate & Build Trust With Curious Patients with Nicole Bergstrom

    If you’ve ever felt like patients are so close to booking, but just don’t take that final step, this episode is going to change how you think about your marketing and communication. Today, I’m joined by ghostwriter Nicole Bergstrom, who specializes in helping acupuncturists communicate more effectively with patients who are curious yet  still hesitant. We dive […]

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  • 🎙️ Episode #123: The Marketing Balance That Brings More Patients to Your Acupuncture Practice (Even If You’re an Introvert)

    Marketing feeling stuck or stagnant at your acupuncture or chiropractic practice? Make this one simple shift to refresh your marketing and get patients flowing again.

    If your marketing feels like it’s plateaued, that doesn’t mean your strategy is broken. It might just be out of balance. In this episode, I share a simple shift you can make to inject new energy into your marketing to get patient numbers flowing again. Listen in >>

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  • Spring Retail Ideas for Acupuncture Clinics (What’s Selling in 2026)

    New springtime retail items selling well at my acupuncture practice - owl and butterfly notebooks on a wooden desk

    New retail items I’m stocking for Spring, what’s selling well already, and lessons I’ve learned about “regular buyers” in the past year or so. Click to read more >>

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  • The Real Reason Your Acupuncture Marketing Efforts Aren’t Adding Up

    One reason your acupuncture marketing efforts aren't bringing in patients

    If your marketing efforts feel scattered or like not enough return for your efforts, it often means the pieces of your marketing are not connected. They’re not supporting each other, which also means that your marketing is less likely to compound over time. And that is what we truly want – marketing efforts that stack on each other and snowball, so you get better results for less effort over time. Listen to the 4 minute video for the details >>

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  • 🎙️ Episode #122: How Acupuncturists Can Turn Social Media Followers Into Booked Patients with Britt Cunningham

    How acupuncturists can turn more social media followers into booked patients with Britt Cunningham

    Do you ever feel like you’re creating a ton of content that only your current followers get to see? Today I’m talking with social media agency owner, Britt Cunningham, to discuss what specific strategies actually help you get in front of NEW people, and how to transition to them booked patients. Listen to the episode >>

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  • The Decision That Built My Six-Figure Acupuncture Practice (Even in a Town of 7,000)

    How to build a six figure acupuncture practice in a small town

    Learn how to get more acupuncture patients with a clear marketing strategy. See how one decision helped build a 6-figure acupuncture practice in a town of 7,000.

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  • 🎙️ Episode #121: Increase Your Revenue By Adding Retail to Your Acupuncture Clinic (A Faire Wholesale Review)

    Increase revenue at your acupuncture clinic by adding retail - Faire Wholesale Review for Acupuncturists

    In this episode, I’m sharing one of my favorite hidden revenue streams for acupuncture clinics: retail. Last year, my clinic brought in just over $4,000 in retail sales without using any kind of sales pitch or buying a ton of inventory that we couldn’t afford. I break down exactly how I got started, what sold surprisingly well, how I kept everything aligned with our clinic brand and values, and why I chose to use Faire Wholesale to make the process low-risk and easy. Listen in >>

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  • You’re Building Your Acupuncture Marketing in the Wrong Order

    Here's why your acupuncture marketing never seems to stick

    If your acupuncture marketing feels scattered or inconsistent, you may be building it in the wrong order. Learn the foundation that makes it work. Watch the video >>

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  • The Messaging Mistake Costing You Acupuncture Patients

    The Acupuncture Marketing Mistake Costing You Patients

    Are you losing potential patients because your marketing message is too vague? Patients want to see themselves reflected in our marketing. Here’s how to do that so your marketing works harder for you, with less effort. Watch the video >>

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Nice to meet you!
Meet Michelle, acupuncturist, marketing strategist, and founder of michellegrasek.com

I'm Michelle, practicing acupuncturist, marketing strategist and business coach. Cat lady and lover of Indian food, crime drama and dessert. Let's get more visibility for your practice and more patients on your schedule!
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