Marketing Education for Acupuncturists Who Want More Patients, Consistently
Learn the marketing strategies that helped me build a thriving acupuncture practice and have now helped 4,500+ acupuncturists grow their clinics.
FREE Download: 37 Authentic Marketing Ideas for Acupuncturists
Fresh new marketing ideas to attract more patients.
Trusted by 4,500+ Acupuncturists
• Thousands of course alumni
• Over 100 five-star reviews
• 11 years teaching marketing
• NCCAOM PDAs available
Any of this sound familiar?
• Your clinic schedule is inconsistent
• You’re not sure which marketing strategies actually work
• You’ve tried social media but it feels exhausting
• You know acupuncture helps people — but getting visible feels hard
Marketing doesn’t have to feel confusing or overwhelming.
Learn the marketing fundamentals that create a steady flow of new patients for your acupuncture practice.
comprehensive marketing education for beginners:
Acupuncture Marketing School
Self-Paced Online Course
15 NCCAOM PDAs
What if you walked into your clinic on a Monday morning to a full schedule of patients and knew exactly what to do to keep that patient momentum going? Learn the “rules” of marketing and easy strategies to get a consistent flow of new patients.
Join me for Acupuncture Marketing School, Self-Paced or Live
You don't have to figure out your marketing alone. Let's do it together.
Wellness Marketing School Live
Live on Zoom
Get more patients, grow your practice with intention, and finally feel confident in your marketing. Twice a year, join me and a small group of acupuncturists for the live version of the class. We’ll meet once per week for 8 weeks. Next session starts May 8th, 2026! Limited to 20 seats.
Acupuncture Marketing School
Self-Paced
The same dynamic, step-by-step content as the live version, delivered via pre-recorded videos and workbooks. Perfect for those who want to work on their own schedule, or don’t want to wait for the live class. Comes with instant access to all lessons.
Acupuncture Marketing School is trusted by 550+ Alumni and Backed by 50+ Five-Star Reviews:
“By the way, this class is awesome. I will make sure to let people know as soon as I’m done with it. Very well organized and to the point, crisp, and clear. I’ve been disappointed with similar products in the past. Yours is the real deal.”
– JOANNE, Licensed Acupuncturist in NY
Other Ways to Work with Me:
LOW COST MEMBERSHIP
Snack Size Marketing Club
Simple, actionable marketing strategies and a dose of motivation. Membership includes Live Marketing Q&A once per month, and 5-minute marketing audio delivered to your inbox every Monday morning.
Personalized help
1:1 Marketing Coaching
Need guidance and direction for your marketing? Want help refining your marketing strategy, or outlining a plan? Need accountability for your business growth goals? Let Michelle help. Single sessions or monthly recurring coaching available.
Meet your
marketing coach:
Hello, I'm Michelle!
After initially struggling with marketing my acupuncture practice 16 years ago, I met a marketing mentor who taught me the “rules” of marketing and helped me understand what it means to create an effective marketing strategy. My practice and my marketing were transformed.
Today I’m that marketing mentor for you. I absolutely love marketing and I’ve taught over 4,500 acupuncturists. Let me help you create a marketing plan to grow a thriving acupuncture practice. Ready to serve more patients in your community and have a greater impact? Let’s go!
Free Resources:
Acupuncture Marketing School Podcast
Email marketing is incredibly effective, but most people don’t know what to say to convert subscribers into patients. Never wonder what to write again! Simply copy, paste, edit to match your clinic, and send.
Free PDA Class - How to Use Email to Get More Patients
Simple, actionable marketing strategies and a dose of motivation. Membership includes Live Marketing Q&A once per month, and 5-minute marketing audio delivered to your inbox every Monday morning.
Quiz: What Marketing is Best for Your Personality Type?
Need guidance and direction for your marketing? Want help refining your marketing strategy, or outlining a plan? Need accountability for your business growth goals? Let Michelle help. Single sessions or monthly recurring coaching available.
The Acupuncture Marketing School Podcast
"I also want to say thank you for your sincerity and authenticity - it really made our day!
I feel like we got a ton of good insight and tweaks for the website, and I truly appreciate the big picture marketing plan that you laid out for us. I’m feeling super inspired.”
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