Google Search is changing quickly, but that doesn’t mean the fundamentals of local marketing have disappeared. In this episode, Brian Fikes shares how AI is reshaping SEO, why your Google Business Profile is more important than ever, and the practical steps you can take now to help more patients find your practice. Listen in >>
How marketing is changing in the age of AI, and why in-person, community-based marketing is making a resurgence. Join me and Kali Edwards for a conversation about branding, SEO, and getting analog again in a digital world. Listen in >>
Ever feel like your clinic is making money, but your bank account is somehow empty? If so, you’re not alone. Accountant and tax strategist Emily Bowie shares why this is such a common experience for small business owners, where your cash might be leaking, and how to fix it. Listen in!
Feeling frustrated that your acupuncture practice isn’t showing in AI search results on Chat GPT or Claude? Join me and SEO expert Samantha Mabe in this episode, where we discuss exactly how to get AI to feature your business. Listen now >>
There are so many ways to make money as an acupuncturist! In this episode, I’m talking with Michelle Hamilton about creative ways to increase your income beyond the 1:1 treatment model, using the skills and knowledge you already have. Listen in!
A new way of thinking about Instagram to help get followers to take action and become patients! Join me and Instagram expert for wellness professionals, Molly Cahill, in this week’s new episode. Listen Now >>
Do you ever feel like you have people who are so close to making an appointment, but they just don’t follow through? Join me and Nicole Bergstrom in today’s episode as we discuss how to build trust with those skeptical patients and get them to click the book now button. Listen now >>
If your marketing feels like it’s plateaued, that doesn’t mean your strategy is broken. It might just be out of balance. In this episode, I share a simple shift you can make to inject new energy into your marketing to get patient numbers flowing again. Listen in >>
New retail items I’m stocking for Spring, what’s selling well already, and lessons I’ve learned about “regular buyers” in the past year or so. Click to read more >>
If your marketing efforts feel scattered or like not enough return for your efforts, it often means the pieces of your marketing are not connected. They’re not supporting each other, which also means that your marketing is less likely to compound over time. And that is what we truly want – marketing efforts that stack on each other and snowball, so you get better results for less effort over time. Listen to the 4 minute video for the details >>
