Welcome back! Today I have another post for you about marketing your acupuncture clinic with Instagram.
Not long ago I published an IGTV video explaining how to get more LOCAL followers for your acupuncture clinic account.
I use a really simple strategy that I explain here. I highly recommend watching the 6-minute video and trying it for yourself. It consistently brings me new local followers every time I do it. It’s genuinely effective.
After posting that strategy, I realized that I wanted to follow up with something important –
The purpose of getting new followers on your acupuncture Instagram account is not just a vanity metric.
In other words, it’s not about having more followers for the sake of more followers.
Instead, our goal is to get your business Instagram account in front of new people so that you have the opportunity to educate about them acupuncture, help them learn to trust you, and convert them into patients.
All you need is the opportunity for people to notice your account and decide to follow you.
That’s why having a reliable strategy to get new local followers matters.
Then you can start connecting with them in an authentic way and helping them understand how much acupuncture can help them.
I really encourage you to try this easy method for growing your Instagram account with local followers. Like I said, it really does work! I use this method every week for my clinic Instagram account.
You can follow my Instagram clinic account here @acupunctureglow.
I don’t typically share my clinic Instagram account because then it will have tons of acupuncturist followers, instead of local followers, and there’s a chance that will skew the algorithm.
But I’ll share it with you today because as long as I keep using the strategy outlined in last week’s video, then I can balance out my follower ratio with new local followers as well – people who will actually become my patients.
If you’re anything like me, you’re much more motivated to follow instructions when you know WHY you’re being asked to do something. I feel you!
Watch the video below to learn all the reasons that growing your acupuncture clinic Instagram following is an effective marketing tool:
If you need help and advice for your Instagram account, check out my one-hour Instagram Audits for Acupuncturists!
In an Instagram Audit, we hop on a Zoom call for 60 minutes and take a deep look at your Instagram clinic account. I’ll make suggestions for how to change followers into patients and make your Instagram marketing more efficient!
As always, free to reach out with questions: michelle@michellegrasek.com
Until next week!
xo,
Michelle