(Pin this article for later!) There are so many concepts that you learn in acupuncture school about running your own practice. Your professors seriously do their best to prepare you. They give you every stitch of wisdom that they can think to impart. But there are some things that you only realize or learn to deal […]
Lately I’ve been reading more and more articles emphasizing the importance of blogging for improving the Google rank and website traffic of local businesses. The beauty of blogging is that it doesn’t cost a thing – except your time. If you’re short on cash but want to improve your Google rank, blogging is a great choice. […]
Welcome to our second acupuncture student interview! Today we’re talking with Danielle, third-year acupuncture student at Finger Lakes School of Acupuncture & Oriental Medicine (FLSAOM). She graduates in eight months, so we had the chance to talk about her exciting upcoming plans for her acupuncture practice, as well as her trip to China with her classmates, […]
Pin this article for later. Welcome back to another post about naming your acupuncture practice! Last post, we talked about the Seven Mistakes to Avoid When Choosing Your Acupuncture Practice Name. Although we’ll go over those mistakes briefly today, you’ll definitely want to check that post out as well. It’s an important “prequel” to today’s post. Since […]
Have you ever wondered if there’s a better way to get your acupuncture patients to take your advice? To come in for more treatments? Not to forget their appointment time? One of my coworkers shared this fascinating and supremely useful video with me a few weeks ago, called the Six Universal Principles of Persuasion by Steve […]
This post is simply to announce that we’ve just launched a brand new page on Modern Acupuncture: How to Start a Blog in Three Easy Steps! (With photos.) – Have you always wanted to start a blog, but had no idea where to start?
Happy New Year! Are you excited for 2015? I certainly am. I’m currently putting together a list of my goals for the new year. Not that you asked, but top of the list is to eat less sugar. I love the sugars… sigh. I’ll let you know how it goes. Anyway, as we enter 2015, let’s […]
Acupuncture marketing tips from car salesmen, you say? When most people think of buying a car, they immediately think: Aggravating. An ordeal. Trying to sell me stuff I don’t need. Let me tell you right now, that’s not what this post is about.
When I started my practice, I felt pretty fuzzy about the difference between mission and vision statements. And I had never given any thought as to WHY they were necessary. My general feeling about mission and vision statements was that “people said you should have them if you’re running a business.” So I wrote them and hid them […]
Considering the immense depth and breadth of the internet, there are surprisingly few acupuncture marketing blogs out there in cyberspace. Updated with new acupuncture marketing blogs added on 2/8/2015. And again on 1/8/2017. For example, I follow 8-10 food blogs on a daily basis, out of the hundreds of thousands that are out there. Frosted caramel […]
