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  • Acupuncture Marketing Tips From Car Salesmen (Not What You Think!)

    Acupuncture marketing tips from car salesmen, you say? When most people think of buying a car, they immediately think:   Aggravating.   An ordeal.  Trying to sell me stuff I don’t need. Let me tell you right now, that’s not what this post is about.

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  • Mission and Vision Statements – What Are They? Why Do You Need Them?

    When I started my practice, I felt pretty fuzzy about the difference between mission and vision statements. And I had never given any thought as to WHY they were necessary. My general feeling about mission and vision statements was that “people said you should have them if you’re running a business.” So I wrote them and hid them […]

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  • The Definitive List of Acupuncture Marketing Blogs

    There aren't that many acupuncture-specific marketing blogs out there... so I've compiled an easy list for you. Enjoy!

    Considering the immense depth and breadth of the internet, there are surprisingly few acupuncture marketing blogs out there in cyberspace. Updated with new acupuncture marketing blogs added on 2/8/2015. And again on 1/8/2017. For example, I follow 8-10 food blogs on a daily basis, out of the hundreds of thousands that are out there. Frosted caramel […]

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  • Tip to Increase Awareness of Your Acupuncture Business: Letting Other Groups Use Your Office Space

    It’s been awhile since we had a marketing-oriented post, eh? Let’s hop to it! Here’s a quick idea to help increase awareness of your business in your local area:

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  • Acupuncture Student Interview: Meet Sam, Second Year Student

    Welcome to our first acupuncture student interview!

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  • Book Review: Acupressure for Athletes – The Most Entertaining Acupressure Book You’ll Ever Meet

    (Please note that this post contains affiliate links.) Sooooo I found this amazing book at the library the other day, and I COULD. NOT. STOP. GIGGLING. I must share it with you.

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  • Acupuncture Research at the University of York, England – Part 2, Plus Christmas Pictures

    Last post I left you with a cliffhanger! After so much effort to get to England to study a Masters in Health Services Research with a specialization in acupuncture research, what did I decide? Did I stay, or did I go?

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  • Acupuncture Research at the University of York, England – Part 1

    Welcome back! A few posts ago I promised I’d talk about my experience studying acupuncture research abroad in England. This is part of my series of posts dedicated to all the amazing places around the world that acupuncture can take you. I really believe that anywhere you want to travel, there’s a way that acupuncture can […]

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  • How to Avoid Acupuncture Burnout – Book Recommendation – The Happiness Project by Gretchen Rubin

    Burnout. It happens to the best of us. Ever feel like running a practice and being a great acupuncturist at the same time is running you a little ragged? It’s not uncommon. It can be hard, whether you’re just starting out or you’ve been at it for years.

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  • Acupuncture China Trip with Finger Lakes School of Acupuncture & Oriental Medicine

    Welcome back, ladies and gents! I know the last group of posts have been a little technical, so let’s take a brain-break and talk about: TRAVEL. And even better, acupuncture-related travel!

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Nice to meet you!
Meet Michelle, acupuncturist, marketing strategist, and founder of michellegrasek.com

I'm Michelle, practicing acupuncturist, marketing strategist and business coach. Cat lady and lover of Indian food, crime drama and dessert. Let's get more visibility for your practice and more patients on your schedule!
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