Join me for a fun interview with Spence Pentland, Dr. TCM! Spence has opened multiple acupuncture clinic locations across Canada. He shares his advice for building clinics from the ground up, what marketing works for him, what mistakes most acupuncturists are making in their marketing, and much more.
Frustrated or overwhelmed by marketing your acupuncture practice? Didn’t have any real marketing education in acupuncture school? You’re in the right place. My marketing courses (with PDAs) don’t go on sale often, but to celebrate the Year of the Dog I’ve got a killer deal for you!
Jason Stein, acupuncturist and veteran business coach, shares his practical tips for growing your acupuncture clinic and increasing your income. Jason’s been coaching wellness entrepreneurs for over 10 years and taught the Practice Management course at OCOM for a decade as well. He’s my business mentor 🙌 and I’m always so impressed with the generous, thoughtful way he approaches his coaching. Don’t miss this interview!
Tune for this educational interview with Kenton Sefcik, acupuncturist and founder of TCM Graduate TV on YouTube and The Strength of TCM podcast. Kenton has taught at a number of acupuncture schools and has been published several times in Acupuncture Today. In our chat, we talk about how Kenton rebuilds a successful practice in a new city after relocation, the advice he gives to his acupuncture students who are about to graduate, his suggestions for when your practice is slow and much more!
The top 5 acupuncture marketing articles of 2018! My annual roundup of the most popular articles I’ve published about acupuncture marketing and practice management. The most viewed, most shared, most commented on, etc. This year they also happen to be the most thought-provoking, as I got tons of emails, questions and feedback about them. Plus, naturally – holiday photos of my cat! 😻
Nine of my favorite fun-and-funky acupuncture-themed gifts. These make a great surprise for your favorite acupuncturist… including yourself! Share this post with your family to let them know what you want for Christmas. There’s still time for holiday shipping! Enjoy!
A fascinating peek into the world of acupuncture in Singapore; a world you might assume is very different from our own, but turns out to have some startling similarities, struggles, and triumphs. I hope this interview broadens your understanding of acupuncture on a global scale. I know it did for me! As I always discover when I travel and speak to people from other countries, our differences are fascinating, but what we share in common is so fundamental and powerful. Many thanks to Jun Negoro of @kanpobliss for helping unite and educate acupuncturists across the globe!
Today I’m excited to interview Danielle Talley, acupuncturist in Plattsburgh, New York. I originally interviewed Danielle as a third-year acupuncture student and have interviewed her each year since then. She’s now in her second year of practice and has a booming practice already. Danielle and I talk about how she built her business to 30-40 patients/week in just two years, raising her rates and tricky money conversations, why she takes Wednesdays off for self care, collaborations with other businesses in her community, and more. Tune in now!
Why you need to use video to market your acupuncture practice. In today’s interview with Isang Smith, founder of the revolutionary AcuTalks YouTube channel, we discuss how videos have helped her market her practice, how we can all get started with video today, what we can do to make our beginner videos look professional, and much more.
A roundup of my favorite marketing books that aren’t written specifically for acupuncturists. These books inspire my marketing efforts and push me out of my comfort zone. I think there’s tons to be learned from marketing and business planning books of all kinds, not just those that apply directly to our profession. Enjoy! 😘
