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  • Episode 80: The Key to Acupuncture Patient Retention with Jessica Jones

    The Key to Acupuncture Patient Retention with Business Coach Jessica Jones on the Acupuncture Marketing School Podcast

    Business coach Jessica Jones shares strategies for acupuncture patient retention and growing your practice. Learn how to to turn leads into loyal patients, plan an effective acupuncture marketing campaign, and focus on long-term success. Join us!

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  • 🎙️Episode #79: Why I Switched to Jane: Top Tips for Switching Acupuncture EHRs

    What's the best acupuncture EHR? And suggestions for transitioning smoothly to a new EHR.

    I’m sharing my top tips for making the switch to a new acupuncture EHR smoothly and efficiently. After a year of using Jane, I’m sharing why I made the switch and the lessons I’ve learned. If you’re considering changing your EHR or are just curious about Jane, this episode is packed with insights to help make your transition as seamless as possible. Tune in!

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  • 🎙️ Episode 78: Starting an Acupuncture Practice from Scratch in Cyprus with Dimitri Boules

    Episode 78 of the Acupuncture Marketing School Podcast: Starting a Practice from Scratch in Cyprus with Dimitri Boules

    Ever dreamed of relocating and practicing acupuncture in Europe? Listen in as Michelle talks with Dimitri Boules, an acupuncturist who closed his super-successful Manhattan practice to start from scratch in sunny Cyprus. Listen in to this fun episode and get inspired!

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  • 🎙️ Episode #77: How to Turn Website Visitors into Acupuncture Patients with Kali Edwards

    Acupuncture Marketing School Podcast Episode #77 with Kali Edwards: How to Turn Website Visitors Into Acupuncture

    Join me and web designer Kali Edwards as we get into the nitty-gritty details of how to design a website that turns visitors into patients!

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  • 🎙️ Episode #76: Curiosity and Acts of Service as Marketing with Kenton Sefcik

    Acupuncture Marketing School Podcast Episode #76: Curiosity and Acts of Service as Marketing with Kenton Sefcik

    Join me and Kenton Sefcik, founder of TCM Graduate TV and the First Years in Practice Podcast for acupuncturists. We discuss how Kenton considers him “anti-marketing” and what this means for him. We discuss how acts of service, generosity, curiosity, and relationship building are all types of marketing. If marketing makes you uncomfortable, listen in!

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  • 🎙️ Episode #75: Boost Your Acupuncture Practice Local SEO and Your Google Business Profile with Darcy Sullivan

    Episode #75 of Acupuncture Marketing School: Boost Your Acupuncture Practice's Local SEO and Your Google Business Profile with Darcy Sullivan

    Join me and Darcy Sullivan, search engine optimization expert at the digital marketing firm, Propel Marketing and Design. Darcy shares practical, easy tips to improve the SEO of your acupuncture practice as well as your Google Business Profile.

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  • 🎙️ Episode #74: Graphic Design, Content Creation, and Overcoming Fear of Marketing with Jeffrey Grossman

    Join me and the founder of Acupuncture Media Works, Jeffrey Grossman, as we discuss his journey from graphic designer to acupuncturist to a leader in the digital content space for acupuncturists. We talk about accountability, overcoming fears of marketing, how few people are “naturals” at marketing (not even Jeffrey!), the importance of asking for marketing help when you need it, and more.

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  • Episode #73: Acupuncture Marketing as an Ecosystem with Mandy Gratzer

    Image of Mandy Gratzer, acupuncturist and business coach, with purple hair, and the text, Acupuncture Marketing School Podcast Episode #73: Marketing as an Ecosystem with Mandy Gratzer.

    Mandy Gratzer, acupuncturist and business coach, and I discuss what marketing is working for her students right now, where patients come from at her practice, why a multi-channel approach to marketing is necessary, and her upcoming 2024 Business of Practice Conference for acupuncturists in Melbourne, Australia. It’s a fun chat – join us!

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  • 🎙️ Episode #72: Navigating AI for Acupuncture Marketing with Jon Morrison

    Head shot of Jon Morrison with text, Acupuncture Marketing School Podcast 72: Navigating AI in Acupuncture Marketing with Jon Morrison

    Join me and AI expert, Jon Morrison, as we discuss how to ethically and effectively use AI to market your acupuncture practice. If AI makes you nervous or you have no idea how to use it, you’re in the right place! Listen in >>

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  • 🎙️Episode #71: Get Creative: More Revenue for Less Effort with Jason Stein

    Portrait of acupuncturist and business coach, Jason Stein, wearing his signature cowboy hat, with the text, Acupuncture Marketing School Podcast Episode 71, Get Creative: More Revenue for Less Effort with Jason Stein.

    Join me and Jason Stein as we discuss creative ideas for generating more revenue for less effort at your acupuncture practice, how to boost your SEO by optimizing your Google Business Profile, what to spend your time on instead of social media, and more. Listen to Episode #71 now >>

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Nice to meet you!
Meet Michelle, acupuncturist, marketing strategist, and founder of michellegrasek.com

I'm Michelle, practicing acupuncturist, marketing strategist and business coach. Cat lady and lover of Indian food, crime drama and dessert. Let's get more visibility for your practice and more patients on your schedule!
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