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  • 🎙️ Episode #70: Improve Your Local SEO to Get More Acupuncture Patients with Lex Lancaster

    Portrait of SEO expert, Lex Lancaster, wearing a black t-shirt, with the text, Episode #70 of Acupuncture Marketing School Podcast: Improved Your Local SEO to Get More Acupuncture Patients with Lex Lancaster.

    Join me and Lex Lancaster as we discuss search engine optimization (SEO) for local wellness entrepreneurs with a focus on acupuncturists. Lex offers easy-to-follow tips to improve your SEO and boost Google rank; these are tips you can put into action right away. Listen in >>

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  • 🎙️ Episode 69: $200K in Her First Year in Acupuncture Practice with Gudrun Snyder

    Join me as I chat with Gudrun Snyder, acupuncturist and owner of Moon Rabbit Acupuncture in Chicago, IL. Gudrun opened her acupuncture practice during the height of the pandemic and made more than $200,000 in her first year in business. She’s now expanded into two locations and we discuss what marketing has worked to build her business – and what hasn’t. Listen in!

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  • Episode #68: Passive Income Streams for Wellness Practitioners with Kayla Das

    Portrait of Business Coach Kayla Das with the text in green, Acupuncture Marketing School Podcast - Passive Income for Wellness Practitioners with Kayla Das.

    Have you always wanted to launch an online course or other passive online income stream? Join me and Kayla Das as we dive into the topic of passive income streams for wellness practitioners. We cover the pros, cons, misnomers, and why passive income streams are worth it despite often requiring more work (and a little faith!) up front. Listen in >>

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  • 🎙️ Episode #67: Surviving Slow Seasons, TV Appearances, and the Necessity of Community with Roxanne Francis

    Acupuncture Marketing School podcast episode 67: Surviving Slow Seasons in Your Practice, How to Pitch to TV Producers, and the Necessity of Community for All Entrepreneurs with Roxanne Francis.

    Join me and Roxanne Francis, an award-winning therapist and business coach. In this episode, we discuss the necessity of support and community for all acupuncturists and therapists building a business, how to pitch to TV producers to get media exposure, consistency on social media vs. burnout, and much more. Listen in!

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  • 🎙️ Episode #66: Solo Acupuncturist to Multidisciplinary Wellness Centers with Sarah Swanberg

    Image of Sarah Swanberg in a lilac shirt with the text, Acupuncture Marketing School podcast episode #66: Solo Acupuncturist to Multidisciplinary Wellness Centers with Sarah Swanberg

    In this episode I’m talking with Sarah Swanberg, acupuncturist and co-founder of Indigo Wellness Group. We talk in-depth about her journey from solo acupuncturist to co-owner of two multidisciplinary wellness centers with 15 employees. Sarah shares what marketing has worked to grow her practice to this level of success and what hasn’t worked so well. She shares a ton of great tips! Listen in! >>

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  • 🎙️Episode #65: It’s Never the Wrong Choice to Take of Yourself with Danielle Angela

    This week I interview Danielle Angela, a chiropractor, podcaster, and business coach. We talk about how the # of patients you’re seeing may not be a good indicator of the health of your practice, setting boundaries so you can enjoy a long career in this medicine, and why taking care of yourself is NEVER the wrong choice. It’s a good one! Join us!

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  • 🎙️Episode #64: Clarify Your Marketing by Defining Your Lighthouse with East Phillips

    Join me and East Phillips, acupuncturist and business coach! In this episode we talk about how to get really clear on your goals to restructure your practice and your marketing so that it WORKS for you. I think you’ll enjoy the fun episode! Listen now >>

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  • 🎙️Episode #63: Marketing Ethics, Informed Consent, and Google Ads with Liane Wood

    Photo of Liane Woods, Psychotherapist, in a red shirt with the text: Acupuncture Marketing School podcast Episode #63: Marketing Ethics, Informed Consent, and Google Ads with Liane Wood

    Today I’m speaking with Liane Wood, a psychotherapist and successful multi-practitioner business owner in Ontario, Canada. She’s the founder of Psychotherapy Mastermind, an organization helping therapists learn to build successful practices. In this fun episode, we talk about what makes ethical marketing, what counts as informed consent, and what marketing is working for her right now. Join us! >>

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  • 🎙️Episode #62: The Natural Ups and Downs of Business and Building a Skincare Brand with Acupuncturists Tori Paide and Marla Peoples

    Acupuncture Marketing School Podcast episode #62: The Natural Ups and Downs of Business and Building a Skincare Brand with Tori Paide and Marla Peoples

    Today I’m talking with acupuncturists Tori Paide and Marla Peoples, who co-founded the clean skincare brand, TOMA Skin Therapies. Join us as we talk about how both Tori and Marla left corporate careers to become acupuncturists, the reason they felt compelled to create their own clean skincare brand, what Kenny Rogers has to teach us about entrepreneurship, why closing a practice isn’t a failure, and more. Listen in! >>

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  • 🎙️Episode #61: Community Acupuncture School with Michelle Hamilton

    Episode #61: Community Acupuncture School with Michelle Hamilton on the Acupuncture Marketing School Podcast

    This week I’m talking with Michelle Hamilton, founder of the online program, Community Acupuncture School. Michelle and I talk about how she opened her very first community acupuncture clinic outside on a patio, despite people’s advice not to do it, and how it was one of the best decisions she ever made. And she offers helpful insights for growing your community acupuncture practice right now. Join us! >>

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Meet Michelle, acupuncturist, marketing strategist, and founder of michellegrasek.com

I'm Michelle, practicing acupuncturist, marketing strategist and business coach. Cat lady and lover of Indian food, crime drama and dessert. Let's get more visibility for your practice and more patients on your schedule!
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